4 critical steps for building a B2B e-commerce organization

When it comes to building an e-commerce organization, there are many different steps that you must take in order for the proper process of building an e-commerce organization. However sometimes knowing how to implement these steps can be difficult. This article offers you the insight and a more in depth look at four critical steps for building a B2B e-commerce organization.

Key Takeaways:

• If you’re planning to launch a B2B e-commerce initiative in the near future, consider a crawl-walk-run approach. The philosophy applies just as much to e-commerce as it does to organizational structure.
• Success begins with a solid, carefully considered plan that gives a clear idea of revenue and growth potential
• Making things trickier, you likely will need to hire before you start seeing revenue, particularly if e-commerce is a new sales channel for you. You need some push from the top to make things work—all the way up to the CEO and the Board.

“four tactics I’ve seen numerous companies use to build out a high functioning, winning organizations that drive success with e-commerce”

http://www.the-future-of-commerce.com/2016/09/16/4-critical-steps-for-building-a-b2b-e-commerce-organization/