There are creative ways to use live website chat as a tool to help with marketing. If people don’t have the resource to quickly answer their questions or concerns, they are less likely to end up making a purchase. A common tool is proactive chat which brings up an automatic option for a customer to chat with someone to answer their questions. Learn about the many ways you can improve your live internet chat tool.
- Depending on your goals, users may or may not flow through your funnel as you’d like.
- Canyon Bicycles has a popular following around the globe, supporting a diverse set of customers speaking different languages.
- Their helpful messages provide a good balance between self-help resources and the opportunity to receive personalized support with the click of a button.
“Take a look and try to think of how you might mimic or adapt these strategies to enhance your customer experience and drive growth within your organization.”