Cold emails are replacing cold calling as a marketing strategy but could they actually be bad fir business? They can be useful if you follow the strategic tips mentioned here. You need to be upfront, don’t mislead your potential customer. Be sure to personalize the email to the recipient. Send something of value that helps you create a connection with the customer. The wrong approach can cause a marketing disaster, following these tips can translate into successful sales.
You are here: / / Do Cold Emails Hurt Your Customer Service Brand? – Customer Think