An old-fashioned, hand-written thank-you note can be a powerful tool for connecting with your customers and generating repeat business. Write a note that expresses your genuine gratitude, demonstrates your knowledge of the customer and lets your company’s personality shine and you’ll reap plenty of rewards in terms of customer loyalty and positive word of mouth — all for a few moments’ time and the price of a stamp.
- For the small amount of effort a handwritten thank-you note takes, it’s amazing the extent to which you can brighten the recipient’s day.
- Donors who received “those sentimental, hand-crafted, physically mailed, personalized collections of gratitude” increase their average annual donation amount by $41.
- Include details about why you enjoyed your experience with this customer, this is a prime opportunity to be specific and thoughtful.
“”A whopping 38 percent of people who received a thank-you note were more likely to give again.””