If customers are visiting your site, adding items to their cart, but abandoning them before a purchase is made, it is time to stop this occurrence from happening because it is costly to your business. Learn why shoppers are leaving their carts behind as well as tips that you can use to stop it in the future.
- Analyzing the most predominant reasons for abandonment, it was found that all 13 of them can be attributed to only four root causes.
- When customers say they abandoned a shopping cart for a particular reason, we need to dig a little deeper.
- When the exit intent survey has collected enough responses, you can get the real numbers for abandonment.
“To find out the real reasons people abandon shopping carts, we need a credible source to provide statistics that can be trusted, and then we need to analyze the root cause of the problems in order to fix them.”