4 Areas to Master When Scaling Your Ecommerce Business – Multichannel Merchant

Ecommerce is huge theses days, and it will likely only get bigger and bigger with ever evolving technology. It may be daunting to figure out what areas to focus on when trying to break into the industry, which is why Multichannel Merchant has put together 4 areas that they think is good to master.

Key Takeaways:

• Meeting expanding production demands is certainly a learning curve, but the smartest brands will use sales data and expert advice to avoid being completely overrun. The former allows brands to leverage past purchasing trends to intelligently guide future production efforts.
• Operations center on two features — tools and transparency. Tools, such as advanced supply chain systems and fulfillment technologies, equip emerging brands with the flexibility to meet changing production needs as they occur
• As growing brands divvy their marketing budgets across traditional avenues like TV and print, they should also consider offline branding options like premium packaging. In tandem with production and operation improvements, personalized packaging can further elevate fulfillment responsibilities and engage customers, new and old alike.

“Tools, such as advanced supply chain systems and fulfillment technologies, equip emerging brands with the flexibility to meet changing production needs as they occur”

http://multichannelmerchant.com/opsandfulfillment/4-areas-to-master-when-scaling-your-ecommerce-business-08082016/?utm_source=rss&utm_medium=rss&utm_campaign=4-areas-to-master-when-scaling-your-ecommerce-business