When you really know your audience, it’s easy to come up with creative concepts that can be sold as product designs. However, because sellers only need to upload image files to make a new product available with on-demand printing, there’s another key advantage the ability to build a business around niche interests and moments. Use your merch designs as the ad creative, so as to set expectations for what happens upon clickthrough, and set the campaigns targeting to reach those people that fit your audience definition above.
5 Steps for Converting Real-Time Audience Insights Into High-Demand Merchandise
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