Google PageRank is an elusive term that most bloggers don’t completely understand. In fact, there are probably few people in the world who completely understand it, because Google keeps the secrets of its PageRank algorithm very guarded. Boosting your PageRank isn’t something you can do in a day. If it were, everyone would have a Google PageRank of 10. Keep reading to learn a few of the tricks to increase your blog’s Google page rank that are fairly easy to implement over time.
- Google Trends can also give you a feel for what keywords are popular at any given time. If you see searches are steadily declining over time for a specific keyword, you know that’s probably not the right keyword to target for your marketing and vice versa for increasing trends.
- Because you face fierce competition for shorter, more general keywords, you often have a better chance of ranking in the top results for long-tail keywords.
- Depending on your business or industry (or budget or bandwidth for SEO efforts), it may be important to rank for high competition, short tail keywords.
“Keep your buyer personas, their motivations, challenges, interests, etc. in mind throughout the brainstorming process. Choose a topic that will emotionally resonate with your potential customers and their needs, desires or pains.”