Ecommerce Email List Growth – A Practical Guide from LemonStand

With more people turning the web to buy goods and products, as the seller it is becoming more important than ever to reach out to your potential customers. One way to do so is by growing your email list. By doing so you’re creating a connection with a customer and you are acquiring an address where you can send them updates about promotions, coupons, freebies and all sorts of other things,

Key Takeaways:

• No matter how diverse or experimental they may be, each and every email marketing strategy needs one thing: an email address.
• Even the simple act of receiving an email — a sign of trust from a new shopper — is crucial to the sales process.
• No matter which incentive you choose, you’ll need to pay extra attention to how you present your call-to-action.

“A more off-beat but still useful method for attracting emails is through surveys and quizzes. Digital Marketer’s Deiss points out how a quiz that’s relevant to the shopper can entice and engage them so much that they’ll gladly provide their email address for the results.”

http://blog.lemonstand.com/ecommerce-email-list-growth/