As industry leaders lose reigns on the global economy, many Chinese companies are beginning to learn what expanding into new markets can do for them. As their percentage in growth slowed down business leaders decided it was time to jump into a new market. By doing so these companies have saved what business they had and built an ecommerce empire.
- Online merchants that own manufacturing plants can develop innovative products that they can sell directly to consumers via the web, he says. That’s worked for HLC. Orders from Amazon and eBay sites now account for 40% of the company’s sales and he has 30 employees on his e-commerce team, he says.
- To fulfill orders quickly, HLC has warehouses in 31 states in the United States and plans to open its first overseas factory this year. Feng would not disclose the location.
- At a recent conference, an Amazon China executive said that about 30% of apparel sellers on Amazon.com are Chinese merchants
“HLC started selling directly to consumers via the web in 2014, and the early results were disappointing.”