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You are here: Home / Commentary / How a Chinese seller figures out what Western online shoppers want
How a Chinese seller figures out what Western online shoppers want

How a Chinese seller figures out what Western online shoppers want

September 25, 2016 By RhinoSupport Leave a Comment

As industry leaders lose reigns on the global economy, many Chinese companies are beginning to learn what expanding into new markets can do for them. As their percentage in growth slowed down business leaders decided it was time to jump into a new market. By doing so these companies have saved what business they had and built an ecommerce empire.

Key Takeaways:

  • Online merchants that own manufacturing plants can develop innovative products that they can sell directly to consumers via the web, he says. That’s worked for HLC. Orders from Amazon and eBay sites now account for 40% of the company’s sales and he has 30 employees on his e-commerce team, he says.
  • To fulfill orders quickly, HLC has warehouses in 31 states in the United States and plans to open its first overseas factory this year. Feng would not disclose the location.
  • At a recent conference, an Amazon China executive said that about 30% of apparel sellers on Amazon.com are Chinese merchants

“HLC started selling directly to consumers via the web in 2014, and the early results were disappointing.”

https://www.internetretailer.com/2016/08/22/how-chinese-seller-learns-what-western-online-shoppers-want

Related posts:

  1. The Top Amazon Seller Mistakes (And How to Avoid Them)
  2. Why Comparison Shoppers Aren’t Converting for You (and How to Fix It)
  3. Sales tax is less of a factor in online shoppers’ buying decisions
  4. Don’t lose your e-commerce customers to Amazon

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