Researched backed blogs are more widely read and shared. There are some valid sites to bookmark that you can use and be assured that the information is correct. These 19 sites range from Nielsen which monitors consumers to social media examiner to teach you how to use social media. These sites do the research for you and should be used to create a legitimate blog to use as your marketing tool.
- If you create any kind of content as part of your role, your arguments should be well-supported with data.
- In fact, an analysis of over one million articles from Moz and BuzzSumo revealed that research-backed content generates more shares and more backlinks than other content types.
- The thing is, finding the research to cite is tough sometimes. The original source data can be hard to track down and citations might be incorrect or missing, among other issues.
“Bookmark this blog post to have ideas handy for where to go when you need a stat to support your claim, or if you’re looking for great sources to learn about forthcoming trends in the marketing world.”