This is something that a lot of content marketers use, particularly instead of opt-in bribes, those who are interested in generating leads, individuals that their salespeople or sales teams or outreach folks or business development folks can reach out to specifically to sell a product or start a conversation. Many content marketers and SEOs use this type of content as a lure to essentially attract someone, who then fills in form fields to give enough information so that the sales pipeline gets filled or the leads pipeline gets filled, and then the person gets the content.
Typical Opt-in bribes are dead! Learn 2 Effective Ways to Skyrocket Your Email List
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