Voice driven technology is a rapidly growing industry and businesses should take nite as most of them will need it to drive marketing and service. The technology can be used to assist customers faster especially when a customer is recognized and data is retrieved based on the customer’s other interactions. This technology will not replace human workers but can complement work being done. If a company is not using this technology yet, it needs to look to using it soon.
Key Takeaways:
- Voice driven data grew by 39%.Voice-driven customer experience is allowing data to be measured from voice interactions.
- Hotels can benefit by recognizing customers immediately to offer personalized ideas, promos or reservations.
- Interactions based on previous behavior can be leveraged to understand the customer.
“Adobe’s new software analyses voice data to give brands better insight into customer behaviour, encouraging more businesses to use voice-driven customer experience.”
Read more: https://www.stuff.co.nz/business/94570230/voice-driven-customer-service-future-of-marketing
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