Social media videos seem to be an untapped resource for many small businesses. While entrepreneurs find it difficult to run their business and maintain a social presence, it is the number one way to get the word out to consumers about their product. There are dozens of social media platforms with many different options for video formatting. Twitter, Instagram, and Facebook have become some of the most well-known and easiest to use social platforms. With the right tips on how to use them to your benefit, you too could be raking in customers left and right.
- Using video to promote your product or service on social is a great way to get your brand in front of the right eyes.
- Before you get to posting, ask yourself the following questions to assess the scope of your social video strategy.
- In all seriousness, we totally get it. You’re part of a small operation and might only have one person on your marketing team, if you have a marketing team at all. Here at Wistia, our co-founder and CEO Chris Savage managed the social decks for quite some time before we hired our first official “marketer.”
“Posting social video on Facebook is a no-brainer for any small businesses for two specific reasons.”