Facebook is something that has become a main staple in a wide and vast array of many of our everyday lives. It also has a big play in different aspects of many different businesses and helping them to grow. This article offers you the insight into and a more in depth look at why Facebook live will actually help to grow your business.
Key Takeaways:
- The huge benefit of this is that the videos continue to accumulate valuable customer data (like what percent of the video they watched) along with growing likes and shares.
- But the best thing of all is that you can create Facebook advertising audiences from people who engaged with embedded videos.
- Facebook Live allows you to construct audiences based on whether they’ve watched your entire video or bounced from it after 3 seconds. This gives you a better chance than ever before of delivering content when the prospect needs it the most.
“And generally, my content marketing strategy goes like this: First, I create content that is relevant and engaging to a group of people; then, I try to build a community of these engaged people around shared ideas; and once this community exists, I make them offers.”
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