When it comes to turning social proof into sales, it can be one of the most important and critical aspects of any given company in particular. However sometimes when it comes to knowing all of the particulars about this it can be difficult. This particular article offers you the insight and a more in depth look at just why you should be turning social proof into sales.
- Consumers are overwhelmed with the content they have to encounter all day, every day.
- This information overload, along with our mobile lifestyle and waning attention spans, makes achieving consumer awareness increasingly difficult for businesses.
- The skyrocketing success and subsequent closure of ad blocker Peace after just two days in the App Store perfectly encompasses this challenge.
“While Peace was helping tons of consumers steer clear of advertisements, the entrepreneur behind the app, Marco Arment, was uncomfortable achieving success at the expense of other businesses.”